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As every year, FEVAD has unveiled its e-commerce report for the past year.
Unsurprisingly, in 2021 the sector’s turnover reached 129 billion euros, an increase of 15.1% compared to 2020 (an increase of +8.5% between 2019 and 2020). Of this figure, 66.7 billion euros relate to the sale of products. This has also experienced a significant increase of +7%.
The number of transactions has also evolved, +16% with 2.1 billion transactions recorded.
The average basket has meanwhile decreased by 1 euro compared to 2021, with an amount of 60 euros.
Products in the clothing/fashion category grew by +6%.
The rise of e-commerce has continued to be confirmed for several years, accentuated by the new habits of the French taken during the various confinements.
Since then, it has not ceased to be noted that e-merchants have had to invest in an adapted e-commerce logistics and e-commerce transport strategy.
At C-LOG, we offer solutions tailored to your needs and those of your customers:
Discover the full study : Review of e-commerce in France in 2021
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